- Digital Disruptor #36
Digitalization has connected us — but left relationships behind. Today, we are not losing opportunities because of the product, but because we no longer know how to preserve and develop relationships. And perhaps that is the greatest paradox: that we […]
- Digital Disruptor #35
In this edition of the newsletter, we reflect on courage and vision. On the other hand, we see indecision, hesitant steps following those who move faster, and, if possible, the option of avoiding responsibility. In the interview with expert Will […]
- Digital Disruptor #34
In this newsletter, we connect innovation, business decisions, and management in uncertain times. The shared message is evident: change happens only when it becomes necessary. Through real examples, we show how crises accelerate development and why success belongs to those […]
- Digital Disruptor #33
In this issue, we approach International Women’s Day in a slightly different way. We reflect on what women in the modern, digitally accelerated world truly need – from space for balance and understanding to the role they play in shaping […]
- Digital Disruptor #32
In this newsletter, we connect the Olympic Games, a professional sports club, and a small hair salon – at first glance, very different worlds united by the same challenge: how to build relationships and stay top of mind in a […]
- Digital Disruptor #31
Valentine’s Day is everywhere. Flowers, discounts, campaigns. But this week, we decided to go a little deeper. In the latest edition of our newsletter, we touched on three topics that don’t seem connected at first glance – yet in reality, […]
- Digital Disruptor #30
In this issue, we reveal how digital transformation, smart loyalty programs, and strong customer relationships create real competitive advantage — from the inspiring story of Terme Snovik to a lesson on why even Ryanair can get it wrong. We show why […]
- Digital Disruptor #29
Making decisions without guarantees.
Events that do not end when the doors of the hall close.Winter as a time when not everything needs to be decided immediately.
This edition of the newsletter explores how courage, digital maturity, and human rhythm intertwine in a time when we are all seeking quick answers.
- Digital Disruptor #28
The final newsletter of the year, seen through the lens of Santa Claus, the Grinch, and SOS, offers a humorous yet very clear reflection on what to do — and what not to do — in digital business in 2026: why technology without people makes no sense, why relationships always outweigh tools, and where the fine line lies between smart digitalization and pure chaos.
- Digital Disruptor #27
How do winter slowdowns collide with December chaos, what does the future of payments look like in this pressure cooker, and which tools actually help people decide faster? This newsletter explores shifting rhythms, new payment behaviors, and the data that shows who adapts — and who gets lost — during the holidays.
- Digital Disruptor #26
Why do shoppers spend more than planned at the end of the year, how does the rhythm of mall visits shift during the holiday season, and why do gift and loyalty cards become the smartest holiday tool in all this chaos? In this newsletter, we uncover the psychology of holiday stress, the hidden motives behind consumer behavior, and the data that reveals who will win—and who will lose—this season. If you want to understand the holidays without illusions – open it.
- Digital Disruptor #25
Live events or online? Hybrid – always hybrid. The question “live or online?” has been following me since the end of Covid, and my answer remains the same: both. A live event brings relaxed networking, while online offers the possibility to […]
- Digital Disruptor #24
Tourist or shopper? Guest. There was a time when it was clear what a “shopping center” was and what a “tourist destination” was.A shopping center was “a block of concrete with shops,” and a tourist destination was a place to […]
- Digital Disruptor #23
Smart solutions? Only if they help people. Recently, I attended an international shopping centre conference in Istanbul. I was invited to join a panel discussion on smart solutions for more effective shopping centre and retail management. My part focused on loyalty programs, […]
- Digital Disruptor #22
Smart Tourism: between Technology, Responsibility and Experience When we talk about smart tourism, we often hear big words – sustainability, digitalisation, innovation. But the real questions are: how does it work in practice, and what does the guest truly experience? At […]
- Digital Disruptor #21
Friendship and Loyalty Mature Like Wine It’s harvest time. And as I was thinking about what to write this time, it struck me: loyalty is like a vineyard/vine. If you neglect it, it quickly becomes overgrown, the grapes aren’t beautiful or good, […]
- Digital Disruptor #20
Less is More: Silence and Nature as the New Luxury in Tourism For years, I’ve been hearing the same phrases: “We need to create new attractions. We need to offer more content.” But what if the answer is the exact […]
- Digital Disruptor #19
JUST ONE MORE THING TO DO I admit, this is a sentence I used to repeat often – at home, in the office, even on vacation. But not anymore. Stories we know and a body that says “enough” eventually stop […]
- Digital Disruptor #18
Destination Tourism: More Than the Sea and Pretty Views This summer, like many before, and like many others, we “wandered” between the coast and the inland. The sea, the sun, and the scent of pine trees – a classic we […]
- Digital Disruptor #17
Before my vacation, I tidy up the closet. And that helps me breathe easier. Last year at this time I wrote about why summer and vacation are the ideal time to reflect on what has been done and plan for […]
- Digital Disruptor #16
Being First: How Small Destinations Spark Big Change Sometimes, everything feels so simple. We want to offer something authentic. We want to preserve what is most precious to us – nature. We want our guests to leave with warmth in […]
- Digital Disruptor #15
Loyalty Programs: Essential Strategy or Just Another Buzzword? You’ve heard it before. Everyone’s talking about loyalty programs. “Loyalty, loyalty, loyalty” — it’s become the marketing world’s favorite echo. By now, it might even make you roll your eyes and think, “Here […]
- Digital Disruptor #14
What if your “weakness” is actually your greatest strength? I enjoy following sports—a fact not lost on the almighty algorithms. Lately, I’ve been bombarded with endless articles and debates about who the greatest NBA player of all time is. Michael […]
- Digital Disruptor #13
Happy Birthday to Me Another year older – on this very day. As a child and in my youth, I looked forward to this day with excitement. Later, that excitement faded a bit. You know how it is – why […]
- Digital Disruptor #12
Smart Destination Card: From “we already have this” to “we really want this” When we started mentioning the destination card in the first meetings or phone conversations with potential providers, there were a lot of answers in terms of: However, […]
Digitalization has connected us — but left relationships behind. Today, we are not losing opportunities because of the product, but because we no longer know how to preserve and develop relationships. And perhaps that is the greatest paradox: that we […]
In this edition of the newsletter, we reflect on courage and vision. On the other hand, we see indecision, hesitant steps following those who move faster, and, if possible, the option of avoiding responsibility. In the interview with expert Will […]
In this newsletter, we connect innovation, business decisions, and management in uncertain times. The shared message is evident: change happens only when it becomes necessary. Through real examples, we show how crises accelerate development and why success belongs to those […]
In this issue, we approach International Women’s Day in a slightly different way. We reflect on what women in the modern, digitally accelerated world truly need – from space for balance and understanding to the role they play in shaping […]
In this newsletter, we connect the Olympic Games, a professional sports club, and a small hair salon – at first glance, very different worlds united by the same challenge: how to build relationships and stay top of mind in a […]
Valentine’s Day is everywhere. Flowers, discounts, campaigns. But this week, we decided to go a little deeper. In the latest edition of our newsletter, we touched on three topics that don’t seem connected at first glance – yet in reality, […]
In this issue, we reveal how digital transformation, smart loyalty programs, and strong customer relationships create real competitive advantage — from the inspiring story of Terme Snovik to a lesson on why even Ryanair can get it wrong. We show why […]
Making decisions without guarantees. Events that do not end when the doors of the hall close.Winter as a time when not everything needs to be decided immediately. This edition of the newsletter explores how courage, digital maturity, and human rhythm intertwine in a time when we are all seeking quick answers.
The final newsletter of the year, seen through the lens of Santa Claus, the Grinch, and SOS, offers a humorous yet very clear reflection on what to do — and what not to do — in digital business in 2026: why technology without people makes no sense, why relationships always outweigh tools, and where the fine line lies between smart digitalization and pure chaos.
How do winter slowdowns collide with December chaos, what does the future of payments look like in this pressure cooker, and which tools actually help people decide faster? This newsletter explores shifting rhythms, new payment behaviors, and the data that shows who adapts — and who gets lost — during the holidays.
Why do shoppers spend more than planned at the end of the year, how does the rhythm of mall visits shift during the holiday season, and why do gift and loyalty cards become the smartest holiday tool in all this chaos? In this newsletter, we uncover the psychology of holiday stress, the hidden motives behind consumer behavior, and the data that reveals who will win—and who will lose—this season. If you want to understand the holidays without illusions – open it.
Live events or online? Hybrid – always hybrid. The question “live or online?” has been following me since the end of Covid, and my answer remains the same: both. A live event brings relaxed networking, while online offers the possibility to […]
Tourist or shopper? Guest. There was a time when it was clear what a “shopping center” was and what a “tourist destination” was.A shopping center was “a block of concrete with shops,” and a tourist destination was a place to […]
Smart solutions? Only if they help people. Recently, I attended an international shopping centre conference in Istanbul. I was invited to join a panel discussion on smart solutions for more effective shopping centre and retail management. My part focused on loyalty programs, […]
Smart Tourism: between Technology, Responsibility and Experience When we talk about smart tourism, we often hear big words – sustainability, digitalisation, innovation. But the real questions are: how does it work in practice, and what does the guest truly experience? At […]
Friendship and Loyalty Mature Like Wine It’s harvest time. And as I was thinking about what to write this time, it struck me: loyalty is like a vineyard/vine. If you neglect it, it quickly becomes overgrown, the grapes aren’t beautiful or good, […]
Less is More: Silence and Nature as the New Luxury in Tourism For years, I’ve been hearing the same phrases: “We need to create new attractions. We need to offer more content.” But what if the answer is the exact […]
JUST ONE MORE THING TO DO I admit, this is a sentence I used to repeat often – at home, in the office, even on vacation. But not anymore. Stories we know and a body that says “enough” eventually stop […]
Destination Tourism: More Than the Sea and Pretty Views This summer, like many before, and like many others, we “wandered” between the coast and the inland. The sea, the sun, and the scent of pine trees – a classic we […]
Before my vacation, I tidy up the closet. And that helps me breathe easier. Last year at this time I wrote about why summer and vacation are the ideal time to reflect on what has been done and plan for […]
Being First: How Small Destinations Spark Big Change Sometimes, everything feels so simple. We want to offer something authentic. We want to preserve what is most precious to us – nature. We want our guests to leave with warmth in […]
Loyalty Programs: Essential Strategy or Just Another Buzzword? You’ve heard it before. Everyone’s talking about loyalty programs. “Loyalty, loyalty, loyalty” — it’s become the marketing world’s favorite echo. By now, it might even make you roll your eyes and think, “Here […]
What if your “weakness” is actually your greatest strength? I enjoy following sports—a fact not lost on the almighty algorithms. Lately, I’ve been bombarded with endless articles and debates about who the greatest NBA player of all time is. Michael […]
Happy Birthday to Me Another year older – on this very day. As a child and in my youth, I looked forward to this day with excitement. Later, that excitement faded a bit. You know how it is – why […]
Smart Destination Card: From “we already have this” to “we really want this” When we started mentioning the destination card in the first meetings or phone conversations with potential providers, there were a lot of answers in terms of: However, […]