Digital Disruptor #31

Valentine’s Day is everywhere. Flowers, discounts, campaigns. But this week, we decided to go a little deeper.

In the latest edition of our newsletter, we touched on three topics that don’t seem connected at first glance – yet in reality, they all point to the same question: how do we treat people, ourselves, and the time we’re given?

Valentine’s Day: a celebration of love or a celebration of last-minute panic?

It’s not about the gifts. It’s about the relationship. With the customer, with your partner, with the person who’s already there – the one we tend to take for granted. Gift cards are just one part of a bigger story: can we recognize opportunity, or are we always putting out fires at the very last moment?

From cassettes to the cloud – why are we still clinging to paper and Excel?

A story from the era of cassette tapes and TV archives is, in truth, a story about what’s happening today. About why “we’re only 50 people” is not an argument but a trap. And why digitalizing events isn’t about technology – it’s about respecting the time of the people who show up for you.

Riding the Fire Horse – between galloping and burning out

Our most personal note. About the body that senses things before the mind. About a world that’s constantly in a sprint. About why nature isn’t an escape, but regulation. And why sometimes the biggest decision is simply to slow down – even for a moment.

Maybe this is the year we stop asking:
❓ What more can I do?
and start asking:
✅ What truly matters?

If you’re curious to read the full piece – click the link below.
And we’d love to hear your perspective too: where are you still holding on to “cassettes,” even though it’s time for the cloud?

What awaits you in Digital Disruptor #31?

• Valentine’s Day: holiday of love or last-minute holiday?
• From Cassettes to the Cloud: Why is the Event World Still Clinging to “Pen and Paper”?
• In the saddle of the Fire Horse — between gallop and burnout
• The smartest retail strategy for Valentine’s Day (YouTube video)

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