{"id":11124,"date":"2024-10-19T20:45:32","date_gmt":"2024-10-19T19:45:32","guid":{"rendered":"https:\/\/sos-sw.si\/digitalni-disruptor-6\/"},"modified":"2026-02-06T22:37:10","modified_gmt":"2026-02-06T21:37:10","slug":"digitalni-disruptor-6","status":"publish","type":"post","link":"https:\/\/sos-sw.si\/hr\/digitalni-disruptor-6\/","title":{"rendered":"Digitalni disruptor #6"},"content":{"rendered":"\n<p><strong>Je li vjernost jo\u0161 uvijek mogu\u0107a?<\/strong><br\/> <br\/>Naravno da govorim o programima vjernosti, da ne bude nesporazuma. Odgovor nije jednozna\u010dan.Vjernost proizvodu ili usluzi, kakvu smo nekad poznavali, danas vi\u0161e nije mogu\u0107a. Razlozi za to su sve ve\u0107a konkurencija, sve raznolikija ponuda, inovativni pristupi, a i ljudi postajemo sve prora\u010dunatiji, zahtjevniji i apati\u010dniji. Svoje su tome pridonijele i razne platforme za popuste. Ako sve navedeno uzmemo u obzir, ne preostaje nam drugo nego da se usredoto\u010dimo na stvaranje vlastitog programa vjernosti. Mo\u017eda zvu\u010di komplicirano, ali nije. Kao netko tko ve\u0107 vi\u0161e od 15 godina radi na podru\u010dju programa vjernosti i upravljanja podacima, mogu sa sigurno\u0161\u0107u re\u0107i da je prilagodba klju\u010d uspjeha.        <\/p>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><img data-dominant-color=\"d5e6ee\" data-has-transparency=\"true\" style=\"--dominant-color: #d5e6ee;\" decoding=\"async\" loading=\"lazy\" src=\"https:\/\/sos-sw.si\/wp-content\/uploads\/2024\/08\/Untitled-design-3-1024x1024.png\" alt=\"\" class=\"has-transparency wp-image-9598\" width=\"236\" height=\"244\"\/><\/figure><\/div>\n<p>\u0160to vas \u010deka u Digital Disruptoru #6?<\/p>\n\n<ul>\n<li><em><strong><strong>Da li je vjernost uop\u0107e jo\u0161 mogu\u0107a?<\/strong><\/strong><\/em> <strong><em>&#8211; Izazovi digitalizacije u odre\u0111enim poslovnim procesima.<\/em><\/strong><\/li>\n\n\n\n<li><em><strong>Male geste imaju veliki utjecaj &#8211; Razgovor s Lucijom Ko\u017eelj koja je odgovorna za digitalizaciju poslovanja u Hi\u0161i dobrih vin Ko\u017eelj.  <\/strong><\/em><\/li>\n\n\n\n<li><strong><em>10 koraka za uspje\u0161nije mre\u017eenje na eventima <\/em><\/strong>&#8211;<em><strong> Razgovor s Jakom Gornikom (Confiva).<\/strong><\/em><\/li>\n\n\n\n<li><em><strong><strong>\u0160to nas transformacija Novaka \u0110okovi\u0107a u\u010di o CLV-u?<\/strong><\/strong><\/em><\/li>\n\n\n\n<li><strong><em><strong>Kako na\u0107i svoj mir \u2013 od prirode do ureda.<\/strong><\/em><\/strong><\/li>\n\n\n\n<li><strong><em>Korisni softverski alati za svakodnevnu upotrebu.<\/em><\/strong><\/li>\n<\/ul>\n\n<p>Pridru\u017eite se zajednici Digital Disruptor i promijenite svoj pogled na poslovanje i tehnologiju.  <\/p>\n\n<p>Pretplatite se na na\u0161 newsletter klikom na gumb ispod.<\/p>\n\n<div class=\"wp-block-buttons has-custom-font-size is-content-justification-center is-layout-flex wp-container-1\" style=\"font-size:31px;font-style:normal;font-weight:700\">\n<div class=\"wp-block-button has-custom-font-size has-medium-font-size\"><a class=\"wp-block-button__link has-background has-text-align-center wp-element-button\" href=\"https:\/\/marketing.sos-sw.si\/email\/preview\/829\" style=\"border-radius:18px;background-color:#18c3cc\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>PRO\u010cITAJTE CIJELI NEWSLETTER<\/strong> <\/a><\/div>\n<\/div>\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<div class=\"wp-block-buttons has-custom-font-size is-content-justification-center is-layout-flex wp-container-2\" style=\"font-size:31px;font-style:normal;font-weight:700\">\n<div class=\"wp-block-button has-custom-font-size has-medium-font-size\"><a class=\"wp-block-button__link has-background has-text-align-center wp-element-button\" href=\"https:\/\/sos-sw.si\/hr\/pretplati-se-na-nas-newsletter\/\" style=\"border-radius:18px;background-color:#18c3cc\"><strong>PRIJAVI SE NA NOVI\u010cNIK<\/strong> <\/a><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Je li vjernost jo\u0161 uvijek mogu\u0107a? Naravno da govorim o programima vjernosti, da ne bude nesporazuma. Odgovor nije jednozna\u010dan.Vjernost proizvodu ili usluzi, kakvu smo nekad poznavali, danas vi\u0161e nije mogu\u0107a. Razlozi za to su sve ve\u0107a konkurencija, sve raznolikija ponuda, inovativni pristupi, a i ljudi postajemo sve prora\u010dunatiji, zahtjevniji i apati\u010dniji. Svoje su tome pridonijele [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":10642,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[89],"tags":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/sos-sw.si\/hr\/wp-json\/wp\/v2\/posts\/11124"}],"collection":[{"href":"https:\/\/sos-sw.si\/hr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sos-sw.si\/hr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sos-sw.si\/hr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/sos-sw.si\/hr\/wp-json\/wp\/v2\/comments?post=11124"}],"version-history":[{"count":6,"href":"https:\/\/sos-sw.si\/hr\/wp-json\/wp\/v2\/posts\/11124\/revisions"}],"predecessor-version":[{"id":13367,"href":"https:\/\/sos-sw.si\/hr\/wp-json\/wp\/v2\/posts\/11124\/revisions\/13367"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sos-sw.si\/hr\/wp-json\/wp\/v2\/media\/10642"}],"wp:attachment":[{"href":"https:\/\/sos-sw.si\/hr\/wp-json\/wp\/v2\/media?parent=11124"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sos-sw.si\/hr\/wp-json\/wp\/v2\/categories?post=11124"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sos-sw.si\/hr\/wp-json\/wp\/v2\/tags?post=11124"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}